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Activist Resource List

Welcome to IDA’s Activist Resource List, an animal activist’s one-stop shop for strategy and support. The purpose of this list is for you to easily locate the tools and resources you need, to help make your efforts for animals more effective, rewarding, and sustainable. This list provides contact information and links to other websites to help you find related information and services.

Please note: IDA is not responsible for content on any other websites linked to from this site – the inclusion of any such links does not necessarily imply a recommendation or endorse the views expressed within them. We have no control over the nature, content, and availability of those sites and you view them strictly at your own risk.

For the latest In-Person Events and Free Webinars hosted by In Defense of Animals, click here

Activist Resource List Contents: 

  • Physical Health
  • Mental Health
    ~ Therapists sensitive to animal activist issues
  • Spiritual Health
  • Upcoming Events
  • Effective Activism
    ~ Online training
    ~ Apps
    ~ Websites
    ~ Magazines
    ~ Books
    ~ Videos
    ~ Podcasts
  • Legal Resources
  • Companion Animal Support
    ~ Bereavement
  • Career Resources
    ~ Career Information
    ~ Job Search
  • Housing Options
  • Other Helplines and Hotlines

To skip ahead to a section, or search for a word or phrase, press Ctrl + F.

Physical Health

    • Dr. Brooke Goldner is a world-Renowned Depression, Anxiety, and Trauma Specialist, Board Certified in Psychiatry & Neurology and Internationally-recognized Expert in healing with Plant-Based Nutrition. She offers a free 15-minute consultation. All consultations, therapy, and treatment sessions are performed over Skype, Facetime, or Phone.
      Credentials: Dr. Goldner graduated with honors from Carnegie Mellon University for her genetic research in Leukemia and neurobiology. She received her M.D. from Temple University School of Medicine, and was Chief Resident at UCLA-Harbor Residency in Psychiatry. She also holds a certification in Plant-Based Nutrition from Cornell University.
      For more information, please visit For free tips on wellness and mental health, check out Dr. Goldners’ Tips for Happiness at

    • is a strictly non-commercial, science-based public service provided by Dr. Michael Greger, providing free updates on the latest in nutrition and health research via bite-sized videos. There are more than a thousand videos on nearly every aspect of healthy eating, with new videos and articles uploaded every day. Website: Videos:
  • Vegan for Life: Everything You Need to Know to Be Healthy and Fit on a Plant-Based Diet is your comprehensive, go-to guide for optimal plant-based nutrition. Registered dietitians and long-time vegans Jack Norris and Virginia Messina debunk some of the most persistent myths about vegan nutrition and provide essential information about getting enough calcium and protein, finding the best supplements, and understanding the “real deal” about soy.
    Covering everything from a six-step transition plan to meeting calorie and nutrient needs during pregnancy and breastfeeding, Vegan for Life is the guide for aspiring and veteran vegans alike, complete with an easy-to-use food chart, tasty substitutions, sample menus, and expansive resources. Amazon book link:
  • Monique is the person to help you start (and stay on) a vegan journey with your family, making it simple, delicious, and long-term. Select from dozens of podcast episodes and interviews with others embracing a vegan lifestyle at
  • HappyCow makes healthy food easy to find and more accessible. Staffed and run by vegans and vegetarians, HappyCow was founded in 1999 as a public service to assist travelers and people everywhere find vegan, vegetarian, and healthy food. Today, our online community has grown to include members from around the world who are passionate about the vegetarian and vegan lifestyle as a healthy, compassionate, and environmentally sustainable way of living. More than simply a restaurant and health food store guide, HappyCow is an ever-evolving online hub that serves millions worldwide as a one-stop resource for everything VEG. Visit

Mental Health

  • Jessica Dolce offers online classes and webinars on compassion fatigue and self-care practices for animal care workers. “Together we’ll work at finding the healthy balance between compassionately giving to others and doing the same for ourselves. You deserve it.” Website: Article on depression and suicide in animal care professions and what we can do:
  • Sustainable Activism Tips from In Defense of Animals: This quick video series gives you 10 suggestions from experienced animal activists. Some excellent reminders for how to practice great self-care, maintain a positive perspective, and contribute in a way that works for you. With Will Tuttle, Rae Sikora, Phyllis Levinson, Judy Carman, Jessica Rowshandel, and Lisa Levinson.
  • Rescuer Therapy is here to relieve compassion fatigue for the animal care community. Licensed Mental Health Counselor Dr. Kimberly Johnson, offers you a chance to learn skills for self-care so you can continue the important work you do, without cost to yourself or the animals. Services include 3-5 one-hour individual or groups sessions, free for those from the animal care community! For further information, contact Tel: 516.590.5737. Website:
  • Dr. Clare Mann is a practicing vegan psychologist who offers Skype consultations to people around the globe as well as face to face counseling in Sydney. She helps vegans and animal advocates deal with the trauma they experience when they are confronted with the knowledge of animal abuse in society. She provides practical solutions for individuals to manage the symptoms of anxiety, depression, panic attacks, PTSD, eating disorders, and a range of psychological reactions to being a vegan. She also provides communications training for vegans and animal advocates seeking to communicate their work and values more effectively.Services:  Psychological counseling over Skype (face-to-face counseling available in Sydney, Australia). Books and articles on communication and a FREE audio program ‘Overcoming stress and anxiety.’Specialty:  Anxiety, depression, panic attacks, PTSD, eating disorders, and a range of psychological reactions to being a vegan. Communications coaching for vegans and animal advocates.

    Credentials:  BSc (Hons) Psychology, MSc Occupational Psychology, MA Existential Psychotherapy & Counseling and a Post Grad Dip Counseling.

    Location: Remote (Skype, telephone, and email)

    For more information, please visit: and

  • Emotional Freedom Technique: In this teleseminar replay, animal communicator Joan Ranquet introduces EFT (emotional freedom technique) as a way for animal rescuers to relieve compassion fatigue and find emotional healing.
  • Emotional Sustainability Panel Discussion: Animal Rights Academy hosted a panel discussion about emotional fallout and trauma in animal rights activism. Featuring Caroline Audet (Toronto March to Close Down All Slaughterhouses), Brenda Bronfman (Wishing Well Farm Sanctuary), Anita Krajnc (Toronto Pig Save), Jo-Anne McArthur (We Animals) and Paul York (U of T Animal Rights club). Video:
  • Burnout Flyer: A 4-page PDF summary on the signs and causes of burnout, and strategies to avoid it and make our activism sustainable.
  • Preventing Burnout: A short paper focusing on actions and mental attitudes you can cultivate to prevent or deal with burnout.
  • Stop, Breathe and Think App is a friendly, simply tool to guide people of all ages and backgrounds through meditations for mindfulness and compassion. Get meditating in 5 minutes. Easy. Accessible through the Web, Android, or iOs. Visit
  • Headspace – Your Gym Membership for Your Mind is meditation made simple. Learn online, when you want, wherever you are, in just 10 minutes a day. Sign up for free at

~ Therapists sensitive to animal activist issues

  • Dr. Dedalus Hyde: Bay Area Trauma

    Animal Activist Helpline referrals receive 25% off.

    We offer short and long-term psychotherapy to individuals, couples, and families. Our main emphasis is on trauma treatment, but address a myriad of other issues that are common to the human experience, such as depression, anxiety, relational problems, eating disorders, and ADHD, amongst others. Our staff are trained in multiple modalities, but often draw on CBT, EMDR, Family Therapy and Psychodynamic practices to offer integrated care.

    Specialty: Trauma treatment, Family Therapy, children and adolescents, depression and anxiety.

    Services: Individual, Couples, Family and Group therapy, EMDR.

    Location: San Francisco, also remote (Skype, telephone, and email)

    Credentials: BA, MA and Psy.D. in Psychology. My staff range from MA to Ph.D. level, both licensed and pre-licensed.

    For more information, please visit

  • Dr. Brian L. Straub: SequelCare of Arizona 

    I provide adolescent and adult counseling. My counseling style is a person-centered approach (PCA). The PCA is grounded in the assumption that people have within them the capacity and ability to create solutions to their own challenges; when people are able to participate in a self-directed, non-judgmental, empathetic, and genuine therapeutic relationship, their abilities to find solutions can be enhanced. People participate with me in person-centered and cognitive-behavioral counseling, EMDR, and hypnosis. These types of counseling are effective in helping people develop solutions to a variety of emotional and behavioral challenges.Specialty: Behavioral Challenges, Relationship issues, Post traumatic stress, Depression, Traumatic experiences, Anxiety, Low self-esteem, and Drug & Alcohol concerns.Location: Arizona.

    For more information, please visit

  • Dr. Sandra Higgins 

    Animal Activist Helpline referrals receive a discount (please inquire directly). 

    People seek psychological intervention not because there is anything inherently wrong with them, but because they have suffered. At times suffering can be so overwhelming that it becomes unbearable to carry the burden of it alone. The process of psychological intervention involves creating a safe and trusting space in which two or more people meet so that the individual does not have to suffer in isolation. In this sense, the therapeutic relationship is a type of sanctuary where clients are enabled to find the safety they need to explore and find resolution to their difficulties. Compassion Focussed Therapy fosters the sense of sanctuary necessary for healing by enabling clients to access and learn how to be gentle and compassionate towards themselves.Given the right conditions everyone can work through suffering. The role of psychological intervention is to help provide those conditions. Furthermore, given the right conditions, everyone can emerge more resilient, and enriched with insight, strength, compassion, and sensitivity, regardless of the depth of their suffering.
    Specialty:  Psychotraumatology, Eating Disorders, Compassion Focussed Therapy.Services: Psychological assessment and intervention (online through Skype, email, and telephone).

    Credentials: MSc Couns Psych and continual professional development in the field of trauma, eating disorders and eating distress, and compassion focused therapy.

    Location: Remote (Skype, telephone, and email)

    For more information, please visit or email

  • Dr. Suzanne McAllister 

    Animal Activist Helpline referrals may qualify for ‘’sliding scale’’ rate (please inquire directly). 

    I am a seasoned PhD psychologist with clinical, organizational consulting, and executive coaching experience. I work as coach, consultant, and therapist. I am an ethical vegan dedicated to the eradication of human domination of non-human animals.Specialty: Anxiety, depression, life-transitions, career change, executive coaching, team-building, interpersonal communication, recovery from substance abuse,  mind-body awareness, mindfulness training, organizing/decluttering.Services: Psychotherapy, coaching, and consulting.

    Credentials: PhD in psychology.

    Location: Pennsylvania.

    For more information please visit or email

  • Dr. Maria Mara 

    Animal Activist Helpline referrals receive 20% off. 

    I offer support, empathy, encouragement, and often empowerment to teens and young women all over the world through Skype. My goal is to listen and support you at challenging times and help you overcome obstacles, encouraging you to live the life you want to live and achieve your fullest potential.Specialty: I work with teens and young women and I help them build loving authentic relationships with themselves and others, get in touch with what they really want out of life, and help them move forward in these areas. I also support people who are struggling with life’s challenges including anxiety and depression.Services: Therapy and Coaching Sessions over Skype.

    Credentials: BSc Psychology, University of Essex, UK MA Psychoanalytic Studies, Tavistock Centre UK Personal Performance Coaching and Youth Impact Coaching Diplomas, The Coaching Academy UK. Also studied extensively: Nonviolent (Compassionate) Communication.

    Location: Remote (Skype, telephone, and email)

    For further information, please visit or email

  • Dr. Vicki Seglin 

    Animal Activist Helpline referrals receive a discount (please inquire directly). 

    As a clinical psychologist with 25 years of experience, I offer individual psychotherapy for various issues, including trauma and post-traumatic stress. In addition to the usual verbal exploration of the issues, I also use EMDR for trauma, and introduce mindfulness and meditation, if wanted, as part of the treatment. My history as an animal rights activist also gives me first-hand knowledge of the possible emotional reactions to the work that we do and the suffering that we witness.Specialty: Clinical psychology with specialty in trauma.Services: Individual, couples therapy for adults and adolescents. Group therapy. Organizational consulting. Consultation to mental health professionals.

    Credentials: PhD – Licensed clinical psychologist.

    Location: Illinois.

    For more information, please email

  • Lorrin Maughan 

    Lorrin offers a complimentary initial phone consultation for coaching, and a 25% discount on coaching packages and animal communication sessions to Animal Activist Helpline referrals and staff of animal rescue organizations/shelters.Lorrin coaches people by connecting and re-connecting them with their truest values and passions, helping them avoid or heal from burnout, and inspiring them to play big on their world-changing path. Importantly, for activists, she helps to identify and clear “unfinished business” and limiting beliefs that interfere with effective and sustainable activism and contribute to burnout. Lorrin also facilitates interspecies relationships and communication.Services: Phone/Skype/email coaching. In person Equine-guided Gestalt Coaching sessions or workshops. Animal communication sessions. Lorrin also offers complimentary distance Reiki healing for people and animals to all clients.

    Location: Santa Fe, New Mexico. Workshop locations may vary and will be published in her newsletter and website. Coaching available globally.

    Specialty: Lorrin is a life coach, focused on serving changemakers and activists. Areas of focus include: identifying and clarifying values, addressing “unfinished business” (from past wounds, losses or experiences), releasing limiting beliefs, setting goals and resolving communication issues.

    Credentials: Certified Practitioner of the Equine Gestalt Coaching Method®. Certified Holistic Life Coach. Usui Reiki Master.

    For more information, please visit: or email

  • Phyllis Levinson 

    Phyllis offers a free phone chat to find out if this coaching is right for you. 

    Your work is hard and you enjoy your ideal personal life. Your free time is filled with laughter, love and joy. Does this describe you? If so, congratulations. If not, you’re like many social change advocates whose personal well-being suffers because your cause is so big and the work is endless. Compassion fatigue sets in. Maybe burnout. It doesn’t have to be this way. You don’t have to choose between your cause and your personal well-being. Coaching is where you learn to have both. Coaching is a customized process where you learn to put you back into your life. There is no such thing as “one size fits all.” We each have a unique combination of experiences, challenges and goals. In coaching, we focus on these details while never losing sight of the bigger picture.Services: Coaching for individuals – weekly phone sessions and unlimited email exchange. Also offers coaching, workshops, and webinars for corporations and nonprofit organizations.Specialty: Phyllis is a life coach, focused on serving social change advocates.

    Credentials: Professional Certified Coach from the International Coach Federation. Certified Life and Executive Coach in private practice since 2002. Earned a Certificate of Achievement in Compassion Fatigue Resiliency from the Traumatology Institute.

    For more information, visit or email

Spiritual Health

  • Vegan Spirituality (VS) is a community of activists exploring veganism as a spiritual practice. Founded by Lisa Levinson, VS now has monthly local gatherings happening in over 15 cities, and annual retreats. Gatherings include vegan potlucks, discussions, speaker presentations, and guided meditations. Find more information and inspiration at Facebook page: Contact to start a group in your area.
    Online support is also provided during Monthly Vegan Spirituality Conference Calls. Enjoy the guest speakers, group discussions, and guided meditations. Offered every second Sunday of the month, 5:00pm to 6:00pm PST (8:00pm to 9:00pm EST). Also available in Spanish!
  • Circle of Compassion is a non-denominational prayer circle for animals, founded by Judy Carman and Will and Madeleine Tuttle. Those in the circle repeat the prayer/vision “Compassion encircles the earth for all beings everywhere” each day at noon or any time that is convenient. By signing up at, members receive a prayer for each week written by Judy and daily inspirations from Will. Members do not have to consider themselves religious to join. Prayer can also be called “focused thought.”
    Prayer Circle for Animals Facebook group: This is an interactive online community in which people can ask for prayers, blessings, loving thoughts, etc. be sent to individual animals and groups of animals.
  • The World Peace Diet, written by Dr. Will Tuttle, is a source of spiritual inspiration, and it also focuses on compassion, and the intersectionality of social justice, animal liberation, and environmental, health, and peace issues. To learn more and to sign up for his daily VegInspiration, go to Will is also a world renowned speaker.  His speaking schedule is also available on the website. Speech on YouTube titled Healing: A Deeper Look at Food:
  • Peace to All Beings, written by Judy Carman, explores the interconnection of animal rights, spirituality, and the other justice movements. The book includes prayers and visions of peace for animals who are suffering as well as for activists, sanctuaries, and others. This book and its host website offer spiritual encouragement and strength to activists who are experiencing burnout, anger, and compassion fatigue. The Missing Peace, written by Tina Volpe and Judy Carman is also hosted on this website. It is a collection of stories written by vegans explaining how veganism has helped them to find spiritual joy in their lives.
  • All Creatures Ministry is “dedicated to cruelty-free living through a vegetarian – vegan lifestyle according to Judeo-Christian ethics. Unconditional love and compassion is the foundation of our peaceful means of accomplishing this goal for all of God’s creatures, whether human or otherwise.” Their website is
  • Daniel Redwood’s “Songs for Animals, People and the Earth” is an album that can lift our spirits. The songs are so beautiful and heartfelt that they are sure to inspire many people to go vegan. They can be heard on
  • Animal Peace Prayer Flag Project is also hosted at A video of many flags flying for the animals accompanied by Daniel Redwood’s song, “With Us, Not For Us” can be seen on the website, and flags can be purchased there.
  • The Peaceable Table written and edited by Gracia Fay Ellwood is a monthly online newsletter filled with spiritual inspiration and information. All issues can be found at
  • Dharma Voices for Animals is “committed both to practicing the teachings of the Buddha (the Dharma) and to speaking out when animal suffering is supported by the actions of those in Dharma communities and by the policies of Dharma centers.”  They offer workshops and retreats. Their website is
  • The Spiritual Path of Veganism (article): A long-term vegan articulates his thoughts and feelings about living vegan in a non-vegan world.
  • The Christian Vegetarian Association is a non-denominational ministry that encourages God-honoring plant-based nutrition.
  • Jewish Vegetarians of North America encourages and helps Jews to embrace plant-based diets as an expression of the Jewish values of compassion for animals, concern for health, and care for the environment. Their website is


  • Animal Rites by Rev. Andrew Linzey
  • Disciples: How Jewish Christianity Shaped Jesus and Shattered the Church by Keith Akers
  • The Dominion of Love: Animal Rights According to the Bible by Norm Phelps
  • Good News for All Creation by Stephen R. Kaufman and Nathan Braun
  • The Lost Religion of Jesus by Keith Akers
  • Taking the Adventure: Faith and Our Kinship with Animals by Gracia Fay Ellwood
  • Vegetarian Christian Saints: Mystics, Ascetics, and Monks by Dr. Holly Roberts
  • The Great Compassion by Norm Phelps

Upcoming Events

  • Meetup is the most comprehensive search engine to find local animal activist communities in your area! Link:

  • IDA’s Sustainable Activism Events: In Defense of Animals connects you to both online and in-person community support. Every month, there is a Sustainable Activism Webinar, an Animal Activist Online Support Group, and Vegan Spirituality Online Gatherings in both English and Spanish. Vegan Spirituality also hosts retreats and local gatherings in over 15 cities. Find all the information at
  • Animal Rights National Conference is the world’s largest animal rights gathering, running since 1981. Open to all points of view on achieving animal liberation, the conference is a great place to improve animal advocacy skills or simply to network with other animal activists.
    Event Details: ARNC 2016 will take place July 7-10 in Los Angeles, California. 
  • Animal Law Events: Check this page often for the latest conferences, academic symposiums and speaking engagements around the country relating to animals and the legal system. 
  • Humane Society’s Animal Care Expo: Join 2,000 animal care experts, professionals, and newbies from around the globe to learn new skills and strategies to find pets homes. 
  • Vegan Professional Bootcamps are designed with the busy vegan professional in mind. They are a series of stand-alone multi-city events that pack a power-load of information into each 5-hour session. Every boot camp features exciting and experienced speakers from the local veg community – people who have successes, tips, tools and tricks to share that will help your business succeed. 
  • Interspecies & Intersectional Justice is a volunteer-led program pursuing human rights, animal rights, a just society, and a healthy planet through intersectionality and vegan advocacy. Their first project was the 2016 Intersectional Justice Conference in March 2016, at the Whidbey Institute. Find out more at Connect with the group on Facebook at
  • Farmed Animal Conference is the first of its kind – a gathering of compassionate advocates and activists interested in transforming that compassion into action! 
  • Humane Society: Taking Action for Animals National Conference: If you’re passionate about helping animals but don’t know where to start, TAFA is for you! TAFA brings together diverse individuals from across the United States for a shared goal: to improve the lives of all animals. You’ll gain a better understanding of the many issues that animals face in our society, and you’ll learn that helping animals can begin right in your own home, neighborhood, or community.  From seasoned advocates to newcomers TAFA has something for everyone.Event Details: TAFA 2016 will take place June 17-20 in Arlington, Virginia.
  • Training for Change: Direct education training approach that liberates participants, helping them break limiting patterns and become more effective change agents. 
  • Seattle Community Events Calendar: For those in the Seattle, Washington area, Northwest Animal Rights Network has an animal rights community events calendar just for you. 
  • Twin Cities Community Events Calendar: For those in the Twin Cities area of Minnesota, Compassionate Action for Animals has a Community Events Calendar just for you. 
  • Berkeley Organization for Animal Advocacy (BOAA) is a student group at the University of California, Berkeley who seek to educate and bring about awareness of the plight of animals in Berkeley and elsewhere through various events and activities such as protests, disruptions, leafletting, bakesales, volunteering, vegan food give-aways, and more. BOAA meets every Friday 5-6pm at Dwinelle Hall Berkeley. All newcomers welcome!

Effective Activism

  • Sustainable Activism blog series: Activists can do lifelong activism while leading empowered and joyful lives by treating themselves with compassion, extending compassion to others in the movement, and offering compassion to society at large. Browse blog articles by In Defense of Animals at
  • Compassion Action for Animals is a Twin Cities organization helping people embrace their empathy for animals, and get active. Interested in leafleting, tabling, chalking, or putting up posters? Maybe you want to host a potluck, plan a veg fest, or conduct a meeting with other advocates. Compassion Action for Animals has created guides to get you started with any of these great ways of helping animals! Scroll to the bottom of their Veg Resources page found here:
  • The Lifelong Activist: How to Change the World Without Losing Your Way is a guide to living a joyful and productive life that includes a strong progressive mission. It offers simple and clear instructions that help you figure out the form your authentic life should take, and live that life with a maximum of joy and productivity, and a minimum of fear, guilt and shame. The Lifelong Activist is for liberal activists, artists, campaign workers, labor organizers, volunteers, students, teachers, human services workers, and entrepreneurs, but anyone can use it and learn from it. It can act as a useful handbook for students and young people at the beginning of their careers; those contemplating a career or path change; and those at risk for burnout will find it particularly useful. Read the full text for free online at: Also available on Amazon:
  • Food for Thought podcast episodes on 10 Strategies for Effective Communication:
    Drawing upon poetry, short stories, and other forms of literature, this is a unique podcast that leaves listeners feeling inspired, empowered, and motivated to live according to their values of compassion and wellness. Hosted by “joyful vegan” author Colleen Patrick-Goudreau, Food for Thought is a wealth of information and communication strategy to fuel your effective activism. All episodes: YouTube channel with podcast episodes and many additional videos uploaded:
  • Animal Rights National Conference Speech Archive: The world’s largest annual animal rights gathering has staged some of our movement’s most influential activists. This YouTube playlist features speeches about running effective campaigns, reaching the masses, the importance of direct action, activist repression, commonalities of oppression among humans and animals, and more.

Online training


  • Vegan Voices [Free App]: Frustrated that you can’t easily say what you think or feel about veganism? Now available for Apple devices is a 30-day program of video training and resources. Each day focuses on a communication challenge and solution, enabling you to handle strong emotions and gain the confidence to positively influence others. The Android app is currently under construction. Presented by vegan psychologist Clare Mann. Website:


  • United Poultry Concerns offers thought-provoking web articles on various animal activism topics. UPC is a nonprofit organization dedicated to the compassionate and respectful treatment of chickens, turkeys, ducks and other domestic fowl. They seek to make the public aware of the ways in which poultry are used, and to promote the benefits of a vegan diet and lifestyle.
    All articles:
    Moving Beyond the Rhetoric of Apology in Animal Rights:
  • Organize to Win is a Grassroots Activist’s Handbook to guide and help guide and organise effective campaigns. 
  • Faunalytics offers discounted and pro bono research expertise and a variety of services to help take your work for animals to a new level. Faunalytics also provides the world’s biggest library of opinion and behavior research about animals. 
  • Animal Charity Evaluators uses research to help people find the current most effective charities, in order to maximize our positive impact. ACE strongly endorses a few select charities that work on behalf of farmed animals, and offers convenient methods of donating. 
  • Good Publicity and Outreach: Seeds for Change gives you some tips on how best to get your message out to the public. Good publicity helps you to spread information, get more people involved, increase pressure, and be more effective. 
  • Effective Advocacy: Stealing from the Corporate Playbook: In this article, Bruce Friedrich discusses how we can combine our empathy with tried and true ways of becoming more effective. “We need to work as hard—and, more importantly, as smart—as the people on Wall Street work to sell stocks and advertisers work to sell the latest SUV. Although our goals are different, the mechanisms of reaching other people and selling the message (in our case, of animal liberation) are well established.”
  • Mercy for Animals Action Center offers simple actions you can take to save animals. The cruelty inflicted on farmed animals is terrible, but you can be a part of the movement that will end that abuse. Share what you know, show the cruel reality, speak your mind, and become a better advocate with this user-friendly guide. 
  • For the Animals, The Earth, and Our Health: Strategies for Social Change and the Problem of Animal-Product Consumption is a university paper that discusses the advocacy techniques of vegan/vegetarian movement. 
  • Advice for the Animal Rights Movement: This article by a professor gives 5 psychological strategies for advancing minority opinions. 
  • Communicating with Friends and Family: Suggestions by Vegan Outreach. 
  • How to be the Best Animal Rights Activist You Can Be: This article addresses some of the common questions surrounding animal activism, and emphasizes the importance of a positive attitude. 
  • Advocating for Animals (Animal Legal Defense Fund): Find the tools you need to effectively communicate with law enforcement, veterinarians, and legislators about animal issues that are important to you. 
  • The Activist Toolkit: The activist toolkit is a step-by-step guide to introduce yourself, new volunteers, and other community activists to concrete actions you can take to develop skills as effective citizen activists. They provide you with the tools necessary to achieve success as an advocate and as a group. 
  • How to Make the News: Using media as a tool to help animals can seem daunting at first, but you can potentially reach thousands of people with one news article or TV clip. Here are IDA’s tips for preparing yourself for effective media work in your community. 
  • Existential Perspective on Veganism: Vegan psychologist Clare Mann empathizes with the existential difficulty of being vegan in a non-vegan world, and offers insight into communication strategies that can help. 
  • How to be a Digital Activist & Find Your Voice: Emily Moran, creator of the BiteSizeVegan YouTube channel, shares her story of success advocating for animals online. Available in both video and written format. 
  • The Sistah Vegan Project exists as a resource for black identified female vegans, other vegans of color, those interested in a plant-based diet and allies. The site’s blog posts delve into how plant-based consumptive lifestyles are affected by factors of race, racism, sexism, heterosexism, classism and other social injustices within the lives of black women. Sistah Vegan also offers consulting and strategic planning services for companies. 
  • Compassionate Communities was created to provide you with the tools to help animals in your communities. We’re here to support you by providing insights into best practices, including regular blog content to explore new ideas and information. 
  • Training for Change Tools: Group activities and exercises for exploring diversity and anti-oppression, team building, organizing and strategy, nonviolent action,  third-party nonviolent intervention, and other tools for training changemakers. 
  • FARM’s Compassionate Activist Network seeks to bolster the efforts of grassroots animal rights activists and groups by providing the tools to engage in effective outreach with measurable results. 
  • How to Influence Anyone in Less Than 7 Minutes: This catchy video demonstrates the method of motivation expert Michael Pantalon. These principles could be useful for activists to better motivate themselves, and to more effectively encourage positive change in others. 
  • Resources for Activists and Organizers: Joshua Khan Russell has compiled a powerful list of resources on many topics of interest to activists and organizers. Learn about nonviolent direct action and civil disobedience, facilitation tools, grassroots fundraising, and more. Educate yourself about privilege, power, race, class, and gender.


  • The Positive Animal: Stories, news, and info on what’s working around the world to encourage animal rights, veganism, and vegetarianism. When you sign up for your free subscription, you’ll receive news and human-interest stories you’ve probably never read in English, practical psychological tools to inject happiness into your advocacy and special action lists encouraging vegans to work together around the world.

For more information, please visit: or email



  • Melanie Joy:
    This video is of Dr. Joy’s, “Understanding the Psychology of Meat for Effective Vegan Advocacy” presentation given in Sweden. Melanie Joy, Ph.D., Ed.M. is an internationally-acclaimed speaker, award-winning author, a Harvard-educated psychologist, and professor of psychology and sociology at the University of Massachusetts, Boston. Joy is best known for her pioneering work on carnism, introduced in her book “Why We Love Dogs, Eat Pigs, and Wear Cows.” Joy has given her acclaimed carnism presentation across the United States as well as internationally. Joy is also the author of “Strategic Action for Animals” and she is the founder and president of the Carnism Awareness and Action Network.
  • Jon Bockman:
    Presentation by Jon Bockman, executive director of Animal Charity Evaluators, on how to be most effective in animal activism. Presentation from the 2014 Animal Rights National Conference held July 10-13th in Los Angeles, California.
  • Nick Cooney:
    This speech was recorded at the International Animal Rights Conference 2013 in Luxembourg. Should animal advocates use graphic images of animals suffering, or cute pictures of happy animals, in trying to get their message across? What simple techniques make people twice as likely to donate or volunteer their time to help animals? What messages have been shown to be most effective in persuading people to move toward vegan eating? While we don’t often think of it this way, getting people to make animal-friendly choices is a science. In this presentation we’ll answer the questions posed above and others like them, and share key lessons from the research that will make our animal advocacy work more effective.
  • National Animal Rights Conference 2014 Playlist: It is also the world’s largest and longest-running animal rights gathering. See this video playlist which discuss topics such as: Running effective campaigns, Reaching the Masses, Activist Repression and Paths to Liberation.


Legal Resources

BCS Mediation & Negotiation – Animal Division is a group of attorneys, mediators, and negotiators who solve disputes involving domestic or exotic animals, negotiate the safe rescue and release of any neglected, harmed, or abused animal, and facilitate policies, rules, and structures that increase the wellbeing of any animal at risk. Please email or call 415.830.0065 for more information.

Animal Legal Defense Fund offers pro-bono legal services via their community law program. For details, contact Tom Linney at

Companion Animal Support

Report Animal Cruelty:

Are you reporting that an animal is in imminent danger? Do you know specifically where to find this animal, and is the abuse or danger taking place right now? If so, please call your local police department. If the police are unresponsive, please call PETA immediately at 757-622-7382.

  • Humane Society’s Animal Care Expo: Join 2,000 animal care experts, professionals, and newbies from around the globe to learn new skills and strategies to find pets homes. 
  • Talks With Pets: People have sought animal communicator Jane Broccolo’s help with resolving animal behavior issues, communicating with dying and deceased animals, and helping pets recover from emotional and physical trauma. She facilitates communication and healing with your animals via phone, and also writes about the human-connection. Website: Like an Animal: When Being Human Is Not Enough:


Career Resources

  • Vegan Mainstream helps individuals to launch and maintain successful vegan businesses. Free webinars, private consulting, and other services to assist entrepreneurs, authors, chefs, personal trainers, coaches or aspiring business owners. and 
  • Vegan Professional Bootcamps are designed with the busy vegan professional in mind. They are a series of stand-alone multi-city events that pack a power-load of information into each 5-hour session. Every boot camp features exciting and experienced speakers from the local veg community – people who have successes, tips, tools and tricks to share that will help your business succeed.

Career Information

Job Search

Housing Options

Other Helplines and Hotlines

Suicide Prevention Hotline: 1 800 273 8255 (24/7)

Drug & Alcohol: 1 800 662 4357 (24/7)

Mental Illness: 1 800 950 6264 (Monday-Friday, 10am-6pm Eastern Time)