Eighty-five percent of the fur industry’s skins come from animals on fur “farms”. Millions of animals are victims of trapping, they are caught in the wild using spring traps with metal teeth that smash bone and tear muscle.

Each year over 50 million animals – including millions of dogs and cats – are killed for their fur worldwide. Animals are killed for their fur in extremely horrific ways including bludgeoning, neck-breaking and anal and genital electrocution, while many are skinned alive.

Fur trim is not a by-product. Many, perhaps more than half of all animals killed for their fur, are killed specifically for fur trim. There are also many environmental dangers inherent in the fur industry. There is no such thing as “green” or “eco-friendly” fur. It takes more than 15 times as much energy to produce a fur coat than it does to produce a fake fur.

Consumers need to know the incredible amount of suffering and devastation represented in each fur item, whether it is a full-length coat, fur lining or fur trim. This cruelty will end only when consumers refuse to buy or wear fur of any kind.