If you’ve never read an animal agriculture manual, you’re not alone, and the big agricultural industry would rather it stay that way. It knows that most people actually do care about animals, and it also knows that many of us could never hurt animals personally. However, when consumers see meat and dairy products neatly packaged at the grocery store, it’s easy to drop them into a shopping cart without a second thought. That’s because these industries have gone to extreme lengths to hide the lives and suffering of farmed animals.

Industrial farms are hidden inside huge metal sheds.
Slaughterhouses operate behind private walls.
Standard practices and industry manuals are not in plain view, in the hope that we won’t look…
But we shouldn’t let ourselves be lied to.

So what exactly is inside of these manuals?
What standards of care exist for sentient animals in a competitive marketplace?
Let’s take a look inside to find out.

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