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We’ve Just Dropped 60 Massive Billboards Across Los Angeles Exposing the Dairy Industry!

We’ve Just Dropped 60 Massive Billboards Across Los Angeles Exposing the Dairy Industry!

We’re excited to announce that our farmed animals campaign has teamed up with viral YouTuber Erin Janus to launch 60 massive billboards across Los Angeles featuring her Dairy is Scary video during June “Dairy Month.”


In both English and Spanish, the billboards invite onlookers to watch Erin’s video exposing common dairy industry practices of forcibly impregnating cows, stealing their babies, and turning them into veal and hamburgers long before their 25-year natural lifespan. The video finishes with Erin calling on the public to, "Try any milk but dairy milk,” and directs viewers to enjoy the health benefits of dairy-free by taking our 21-day dairy-free challenge.

In our fight for animal welfare, the environment, and our own personal health; making the decision to go dairy free is one of the most impactful steps that we as individuals can take.

Try our 21-Day Dairy-Free challenge today at www.dairyfreechallenge.com.

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I'm in!